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brand on fire: the new website is live

· 2 min read · Tobias Preis

The new brand on fire website is online. Based on the existing brand identity, we developed the design and implemented the website with TYPO3 and bilingualism fully set up. A custom reference module allows the agency team to publish new work itself.

The agency's work at the centre

The Hamburg advertising agency brand on fire presents projects, services and its own team on its website. In the relaunch, the references were a particular focus: they should give a vivid insight into the work and be able to be added to independently.

The colours and fonts of the existing brand identity formed the basis for our design of the home page, the reference overview and the project details. Technically, we rebuilt the website on TYPO3 13.4.

Publishing new references yourself

For the project presentation, we developed a custom reference module. The team stores images and information on client, task and result in defined fields. From this, the overview and the respective detail pages are created.

Reusable content building blocks are available for the other pages. With them, the editorial team can add texts and images and put together pages without having to edit the technical templates.

Set up for two languages and handed over to the team

German and English are set up within the same TYPO3 installation. The content is currently maintained in German.

Before publication, we checked the functions and display in different browsers. In a training session, we familiarised the team with content maintenance. The new website has been online since December 2025.

You can find out more about the design, the reference module and the technical implementation on our brand on fire project page.

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