One holiday park. Three languages. A website that grows with it.
In 2022, we redesigned and technically rebuilt the Weissenhäuser Strand website. Large images, the holiday park's colours and recurring offer modules combine holiday atmosphere with clear orientation. Holiday flats, the hotel, attractions, restaurants and events all have their place on one shared website – in German, English and Danish. Since the relaunch, we have continued to develop the design, features and technical foundation.
An entire holiday park under one digital address.
Weissenhäuser Strand combines a holiday park and a beach hotel. Holiday flats, hotel rooms, the Abenteuer Dschungelland, the Subtropisches Badeparadies, restaurants and events appeal to different target groups with different interests.
The design had to bring this variety together: guests should look forward to their stay while easily finding their way between accommodation, leisure activities and events. The existing brand identity provided the framework; we developed the web design around the different content and routes through the website.
The previous website already worked on mobile devices, but its design and technology had become dated. The editorial team was to get a clear set of content elements for maintaining pages independently without losing sight of the overall picture.
As before, the booking itself takes place on an externally operated platform. The new website was to keep guiding guests from the right offer to the relevant booking process, while making the booking option even more prominent – in all three languages.
The relaunch was the beginning.
Since the relaunch in September 2022, we have continued to develop the platform together with Weissenhäuser Strand. The points below cover both the rebuild and later additions.
Structure and design
We developed the web design on the basis of the existing brand identity – from image-led landing pages to offer overviews and detail pages. Recurring building blocks and clear proportions tie the different areas together. The layouts were designed for smartphone, tablet and desktop.
Filterable offers and events
For accommodation and offers, we developed content elements with fixed features such as number of people, pets or accessibility, which guests can use to filter the overview pages. The editorial team maintains events as news entries with a dedicated event type, including date range and links to external events.
Search in three languages
We configured the existing full-text search for all three language versions and have continued to refine it since. It makes the extensive content searchable and sorts the results by relevance.
Connections to external systems
We added a check of the offer links to the existing booking platform integration. The website also passes newsletter sign-ups directly to the newsletter system and shows whether the restaurants' online ordering is open.
Ongoing maintenance
In addition to regular security updates, we updated the platform to TYPO3 12 in 2025.
Filter and choose – on the go too.
Show the holiday. Present offers clearly.
Large images give an impression of the accommodation, leisure activities and life in the holiday park. They are complemented by shades of blue and sand as well as other colours from the existing brand identity. Light areas give the information room to breathe; buttons highlighted in colour show the next steps towards offers and booking.
We brought these elements together in a single web design. Recurring image-and-text sections, offer tiles and consistent spacing give the different content a recognisable link. This allows the holiday flats, hotel and attractions to show their own character without looking like separate websites.
The typography pairs striking headings with easy-to-read information texts. Handwritten accents add to the relaxed holiday feel. As development continues, we also keep an eye on contrast and the usability of the elements.
The fonts are hosted locally; loading them does not require a connection to external font providers.
Baltic Sea, holiday park, three languages.
Longer descriptions of accommodation, attractions and events, easy to read.
For the occasional handwritten accent.
Enter features once, filter the selection precisely.
The website shows holiday flats, holiday homes and offers as tiles on overview pages. For this, we developed custom content elements: alongside the image, short description and link to the detail page, the editorial team enters features such as number of people, bedrooms, pets or accessibility. A filter on the same page uses this information so that guests can narrow down the selection.
The editorial team creates events as news entries with a dedicated event type. An entry appears in the event overviews and on its own detail page; events run by external providers can be linked directly. The English and Danish versions are maintained as translations of the same entry.
Use external information directly in TYPO3.
The booking platform and the newsletter system were already in use before the relaunch. We connected the website more closely to them and to other external services.
For example, TYPO3 checks whether external online ordering is open and shows guests different content accordingly. Another check compares linked offers with the booking platform and reports when an offer has expired there. This helps the editorial team keep the links up to date.
For the newsletter, we connected the website's forms shortly after the relaunch: sign-ups are passed directly to the newsletter system together with the language and selected interests.
The project in numbers.
How we help with similar projects.
Many offers. One shared website.
We combine web design with the right structure for extensive offers. The result is a website that reflects your brand, helps visitors find their way and can be maintained day to day. We plan the language versions and integrations you need together with you. Talk to us about your project.
